A quote from the Los Angeles Times: re: sports illustration: "Commercial . . . art . . . differs from fine arts in one major respect. Whereas a fine arts painter paints and then sells his product, if he can, the commercial artist contracts for his work ahead of time." Does this make Michelangelo a commercial artist? I would suggest that the difference is this:



Pregnant horse, cave painting



A fine artist perfects his style or technique according to his intrinsic artistic integrity. The commercial artist perfects his approach according to what he knows there is a commercial demand for. And this goes a long way toward solving the question I posed for myself eight days ago: I am trying to see how fine and commercial art can be harmonized in one's experience. Most artists come into stagnation one way or another - either by going straight commercial or by teaching or otherwise dead-ending development. What I want to strive for is to use the element Design as a connecting principle. . . .

Journal entry, May 28, 1976




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Horse (pregnant) under the net. Cave painting, La Pileta, Andalusia, Ice Age.
While much of the material on these pages is borrowed, other material is original.
In any case, copyright of the page design belongs to Sheryl Todd.

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